Jean-Jacques Lambin

Optimal Competitive Marketing Behavior in Oligopoly

Marketing stratégique et opérationnel - 10e éd.

Rethinking the Market Economy

Marketing estratégico y operativo

Marketing estratégico y operativo

Marketing estratégico y operativo

Marketing estratégico y operativo

Le marketing stratégique

Advertising, Competition and Market Conduct in Oligopoly Over Time (Contributions to Economic Analysis)