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A Concise Handbook of Movie Industry Economics

Charles C. Moul · 2005

איפה לקנות

המחיר באמזון משתנה מדי יום, אז הכי נכון לראות אותו שם ברגע הקנייה.

לצפייה באמזון

על הספר

This short handbook collects essays on all aspects of the motion picture industry by leading authorities in political economy, economics, accounting, finance, and marketing. In addition to bringing the reader an up-to-date perspective on what is known and what has been accomplished, it includes both new findings on a variety of topics and directions for additional research. Topics include estimation of theatrical and ancillary demand, profitability studies, the resolution of evident paradoxes in studio executive behavior, the interaction of the industry and government, the impacts of the most recent changes in accounting standards, and the role and importance of participation contracts. New results include findings on the true nature of the seasonality of theatrical demand, the predictive power of surveys based upon trailers, the impact of the Academy Awards, the efectiveness of prior history measures to gauge cast members and directors, and the substitutability of movies across different genres.

פרטי הספר

שנה
2005
שפה
English
הוצאה
Cambridge University Press
מהדורות
8
עמודים
222
ISBN
9780521843843

מקור הנתונים: Wikidata