American automobile advertising, 1930-1980

"This book provides a history of American automobile advertising over a half-century span, beginning with the entrenchment of the "Big Three" automakers during the Depression and concluding with the fuel crisis of the 1970s and 1980s. The well illustrated text follows a thematic rather than chronological structure, tracing the development of principal elements in American automobile advertising"--Provided by publisher.

שנה

2008

שפה

English

הוצאה

McFarland & Co.

מהדורות

1

עמודים

267

ISBN

9780786436859

מקור הנתונים: Wikidata