Buchhandelsstrategien Im Digitalen Markt

"This study seeks to discover potentially successful responses and strategic positions on the part of bookseller chains in response to disruptive innovations in business and production models. Its guiding research interest is developed through five key questions"--

שנה

2016

שפה

German

הוצאה

de Gruyter GmbH, Walter

מהדורות

4

עמודים

382

ISBN

9783110478693

מקור הנתונים: Wikidata