Bütünleþik Reklam, Tutundurma ve Pazarlama Iletiþimi

Guang gao, Cu xiao yu zheng he ying xiao chuan bo =

Guang gao, Cu xiao yu zheng he ying xiao chuan bo

Marketing

Integrated Advertising, Promotion, and Marketing Communications

Essentials of Marketing Research

Integrated Advertising, Promotion and Marketing Communications, First Canadian Edition with Companion Website

IMC Plan Pro Handbook for Integrated Advertising, Promotion and Marketing Communications

Marketing management

Integrated advertising, promotion, and marketing communications

Concise encyclopedia of professional services marketing