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Cases to accompany Contemporary strategy analysis

Grant, Robert M. · 2010

איפה לקנות

המחיר באמזון משתנה מדי יום, אז הכי נכון לראות אותו שם ברגע הקנייה.

לצפייה באמזון

על הספר

"Written to accompany the seventh edition of Contemporary Strategy Analysis, each case included in this popular casebook is designed to enable students to apply particular concepts and techniques of strategy analysis. By applying ideas, concepts, and analytical techniques to the real-life situations discussed, the cases crucially promote deep learning of strategic management by the students. Used alongside Contemporary Strategy Analysis, or as a stand-alone resource, these contemporary, global cases represent an ongoing commitment to examining the concepts and techniques of business strategy analysis in the context of real business situations." --Book Jacket.

פרטי הספר

שנה
2010
שפה
English
הוצאה
John Wiley & Sons
מהדורות
3
עמודים
430
ISBN
9780470686331

מקור הנתונים: Wikidata

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