Liu, Hong.

Chinese Business
Liu, Hong. · 2008
על הספר
Providing students and businesspeople with information on business in China, this guide features a mix of theoretical, academic and practical perspectives. It offers a wide view of industry structures and the competitive landscape, and provides a framework for Western companies to develop business and marketing strategies.
פרטי הספר
- שנה
- 2008
- שפה
- English
- הוצאה
- Routledge
- מהדורות
- 4
- עמודים
- 256
- ISBN
- 9780415403092
מקור הנתונים: Wikidata
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