Clarifying communication theories

"The authors of Clarifying Communication Theories draw on their collective academic and practical expertise to create a unique presentation of the essential elements of human and mass communication theories. It is both a textbook and a workbook, full of examples and exercises designed to clarify the most perplexing communication theories and make them user-friendly. The real strength of this format is its interactive dimension, using supplemental material and in-class and out-of-class projects. Games, self-assessment questionnaires and think-pieces involve the students, drive home principles, demystify the concepts and make them come alive. Book jacket."--Jacket.

שנה

1999

שפה

English

הוצאה

Iowa State Press

מהדורות

1

עמודים

348

ISBN

9780813802923

מקור הנתונים: Wikidata