Consumer Experience and Decision-Making in the Metaverse

Human-Centered Innovation, Ethics, and Consumer Behavior in Digital Markets

AI-Driven Decision-Making for Diversity, Equity, and Inclusion in Marketing

Diversity and Inclusion-Driven Marketing for Multicultural Marketplaces

Sustainable Branding, Cultural Intelligence and Co-Marketing

Technology-Driven Market Transformations for Digital Fashion and Smart Luxury

Co-Branding Strategies for Smart Luxury Products

Multiple-Criteria Decision-Making (MCDM) Techniques and Statistics in Marketing

Influences of Social Media on Consumer Decision-Making Processes in the Food and Grocery Industry

Social Media and Online Consumer Decision Making in the Fashion Industry

Driving Agribusiness with Technology Innovations