Corporate Architecture

"Corporate architecture plays an important role, not only in presenting the external face of a company, but also reflecting how a company's self-perception. Such architecture can be part of an overall corporate design and is an extremely important part of corporate identity. Companies want a building that identifies them; this can be either a landmark or an advertisement, but ideally a building that symbolizes that values and virtues of the specific company"--Preface.

שנה

2014

שפה

English

הוצאה

Braun GmbH & Company, G.

מהדורות

1

עמודים

272

ISBN

9783037681688

מקור הנתונים: Wikidata