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Corporate information strategy and management

Lynda M. Applegate · 2009

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על הספר

Corporate Information Strategy and Management: Text and Cases 8/e by Applegate, Austin, and Soule is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information technology (IT) enables organizations to conduct business in radically different and more effective ways. The author's objective is to provide readers with a better understanding of the influence of twenty-first century technologies on business decisions. The 8th edition discusses today's challenges from the point of view of the executives who are grappling with them. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

פרטי הספר

שנה
2009
שפה
English
הוצאה
McGraw-Hill
מהדורות
1
עמודים
513
ISBN
9780071263191

מקור הנתונים: Wikidata

עוד של Lynda M. Applegate

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Ri Im Creating Bus Adv Info Age 2002
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