E-strategy

Covers all the key techniques for development of a coherent and effective e-strategy for an organization. Guidelines and roadmaps from some of the worlds leading thinkers on a subject that can determine the success or failure of a business. Examples and lessons from some of the world?s most successful businesses, including eBay, General Electric and Richard Branson?s Virgin, plus ideas from the smartest thinkers, including Michael Porter, Thomas Hagal and Patricia Seybold.

שנה

2002

שפה

English

סדרה

ExpressExec -- 03.03

הוצאה

Capstone

מהדורות

1

עמודים

108

ISBN

9781841122823

מקור הנתונים: Wikidata