Handbook of research on retailer-consumer relationship development

"This book offers a complete and updated overview of various perspectives relating to customer relationship management within the retail industry and stimulates the search for greater integration of these views in further research"--

שנה

2014

שפה

English

הוצאה

Business Science Reference

מהדורות

1

עמודים

589

ISBN

9781466660748

מקור הנתונים: Wikidata