Innovation by Design

"Gus Gaynor's Innovation by Design is a guide to becoming an organization that creates economic value through companywide innovation. Treating innovation from a systems perspective, the book demonstrates that developing an innovative organization comes from understanding a coherent set of principles and guidelines, and provides the fundamental ground rules to transform a corporate culture into one that values originality and provides the proper support for new and valuable ideas."--BOOK JACKET.

שנה

2002

שפה

English

הוצאה

American Management Association

מהדורות

1

עמודים

302

ISBN

9780814406960

מקור הנתונים: Wikidata