Islamic perspectives on marketing and consumer behavior

"This book brings together the best practices for entry and expansion of global brands into Islamic countries and is an essential reference source for professionals looking to incorporate the laws and practices of Islam into the global presence of their company"--

שנה

2015

שפה

English

הוצאה

Business Science Reference, an imprint of IGI Global

מהדורות

1

עמודים

389

ISBN

9781466681392

מקור הנתונים: Wikidata