Peer Hull Kristensen
Local players in global games
Peer Hull Kristensen, Jonathan Zeitlin · 2004
על הספר
What happens when previously autonomous firms from different countries, each with their own identities, routines and capabilities, come together inside a single multinational corporation? This book tackles this question through an empirical study of the strategic constitution of a multinational.
פרטי הספר
- שנה
- 2004
- שפה
- English
- הוצאה
- Oxford University Press, USA
- מהדורות
- 3
- עמודים
- 374
- ISBN
- 9780199275618
מקור הנתונים: Wikidata
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