Ogilvy on advertising

This primer on all aspects of advertising was written by the founder of Ogilvy & Mather, an advertising agency with 450 offices in 120 countries. This text covers what does as well as what does not sell, and is illustrated with 185 advertisements.

שנה

1983

שפה

English

הוצאה

Prion

מהדורות

7

דירוג קוראים

3.7 / 5 (7)

עמודים

224

ISBN

9781853756153

מקור הנתונים: Wikidata