booktheque

On competition

Michael E. Porter · 1998

איפה לקנות

בדקו את המחיר העדכני באמזון. אנחנו לא מציגים מחירים כי הם משתנים מדי יום.

לצפייה באמזון

קישור שותפים. בתור שותפים של Amazon אנחנו מרוויחים מרכישות מתאימות.

על הספר

On Competition brings together, for the first time, more than a dozen of Porter's articles; two entirely new pieces written especially for this collection as well as eleven of his landmark articles from the Harvard Business Review. In addition, Porter contributes a special introduction, his first statement of how the whole range of his work fits together. These essays develop some consistent themes: the key to profitability and growth - indeed to survival - is to stake out, and then constantly improve upon, a distinctive competitive position; prosperity arises from the ability to continually improve productivity; and much societal progress comes primarily through private-sector innovation. These themes have proven robust despite dramatic changes in the competitive landscape. On Competition will continue to provide the intellectual foundation for company and country strategies for years to come.

פרטי הספר

שנה
1998
שפה
English
סדרה
The Harvard business review book series
הוצאה
Harvard Business School Pub.
מהדורות
1
עמודים
544
ISBN
9781422126967

מקור הנתונים: Wikidata

עוד של Michael E. Porter