Qualitative Methods for Marketplace ResearchShay Sayre

Qualitative Methods for Marketplace Research

Name: Qualitative Methods for Marketplace Research
ISBN: 9780761922704

Shay Sayre · 2001

איפה לקנות

המחיר באמזון משתנה מדי יום, אז הכי נכון לראות אותו שם ברגע הקנייה.

לצפייה באמזון

על הספר

The author draws on techniques from anthropology, sociology, psychology, and communication to guide the reader through all the naunces of qualitative methods needed to develop and analyse state-of-the-art market place studies.

פרטי הספר

שנה: 2001
שפה: English
הוצאה: Sage Publications, Inc
מהדורות: 2
עמודים: 272
ISBN: 9780761922704

מקור הנתונים: Wikidata

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