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Quicksilver Companies

Alan Griffiths (e-commerce) · 2001

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על הספר

The most difficult but most exciting aspect of online business is that there are no rules. Everyone has a business plan, but the real secret is being able to re-write it and change shape, again and again, as you interact with your customers. The victors in the online battle are those that can provide instant gratification, by anticipating their customers' needs and by being flexible enough to remain one step ahead. These are the Quicksilver Companies and this book is about them. As the creator of the BBC online site and advisor to businesses such as The Financial Times , SkyDigital, BP Amoco and others Alan Griffiths has been at the frontline of online business for several years. In this book he provides the reader with practical advice on how to make the great ideas in the e-business books work in practice and real-life stories to show how to avoid the pitfalls. -Publisher

פרטי הספר

שנה
2001
שפה
English
הוצאה
Palgrave Macmillan
מהדורות
1
עמודים
256
ISBN
9780333960288

מקור הנתונים: Wikidata

עוד של Alan Griffiths (e-commerce)