Sports and Entertainment Marketing

Welcome to Sports and Entertainment Marketing! The field of sports and entertainment marketing is rapidly growing. Many colleges, universities, and high schools offer specializations in sports and entertainment marketing. In this text, you will explore the intriguing world of sports and entertainment from the perspective of marketing. The functions of marketing that are presented are intended to be a guide in taking your first career step into the exciting worls of sports and entertainment. - To the student.

שנה

2004

שפה

English

הוצאה

South-Western Educational Pub

מהדורות

1

עמודים

352

ISBN

9780538438896

מקור הנתונים: Wikidata