O. C. Ferrell
Strategic marketing management
O. C. Ferrell, George H. Lucas, David Luck · 1993
פרטי הספר
- שנה
- 1993
- שפה
- English
- הוצאה
- Thomson South-Western
- מהדורות
- 1
- עמודים
- 400
- ISBN
- 9780538828239
מקור הנתונים: Wikidata
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