The art of business

"In the traditional model, business operates in an economic flow of inputs (resources and raw materials), outputs (products and services) and processes that help get you from one to the other (research and development, production, distribution). Davis and McIntosh show that artistic flow operates the same way, but with inputs that include things like emotion, imagination, and intuition; and outputs that include things like beauty, meaning, excitement, and enjoyment. Step by step, Davis and McIntosh show how you and your company can blend the two flows, interweaving them to achieve both success and fulfillment in everything you do."--Jacket.

שנה

2005

שפה

English

הוצאה

Berrett-Koehler Publishers

מהדורות

7

עמודים

217

ISBN

9781576753026

מקור הנתונים: Wikidata