The fundamentals of digital fashion marketing

"The fundamentals of digital fashion marketing introduces and explores contemporary digital practice within the fashion industry. It is designed to inform and inspire today's graduates as the next generation of creative marketers. It identifies key digital marketing approaches and emerging technologies and examines their place in contemporary fashion careers and the opportunities they create for fashion graduates to design, promote and market themselves in a range of sites and formats"--Publisher's website.

שנה

2017

שפה

English

הוצאה

Bloomsbury Visual Arts, an imprint of Bloomsbury Publishing Plc

מהדורות

1

עמודים

216

ISBN

9781474220859

מקור הנתונים: Wikidata