Gordon B. Moskowitz

The psychology of goals
Gordon B. Moskowitz · 2009
על הספר
"This tightly edited volume brings together leading authorities to review the breadth of current knowledge about goals and their role in human behavior. Presented are basic concepts, cutting-edge theories and findings, and innovative research designs that yield new insights into how people strive toward particular ends and avoid less desired outcomes. The book provides an overview of the biological, cognitive, affective, and social underpinnings of goals, as well as their relationship to other motivational constructs. It explores both conscious and nonconscious processes in goal selection and pursuit."--Jacket.
פרטי הספר
- שנה
- 2009
- שפה
- English
- הוצאה
- Guilford Press
- מהדורות
- 1
- עמודים
- 548
- ISBN
- 9781606230299
מקור הנתונים: Wikidata

