The ten demandments

Today’s empowered customers are more knowledgeable—and more dissatisfied—than at any time in the past. The Ten Demandments comes at you from their perspective, to tell you exactly what they want, how they want it, and what they’ll do if they don’t get it. No-nonsense, opinionated, and ruthless—like the marketplace itself—it is a call to action that will, finally and forever, show you how to satisfy each customer first, last, and always.

שנה

2002

שפה

English

הוצאה

McGraw-Hill

מהדורות

4

עמודים

224

ISBN

9780071387392

מקור הנתונים: Wikidata