Why Not?

Why Not? is a primer for fresh thinking, for problem-solving with a purpose, for bringing the world a few steps closer to the way it should be. Idealistic? Yes. Unrealistic? According to Why Not? authors Barry Nalebuff and Ian Ayres, no. Illustrated with examples from every aspect of life, Why Not? offers techniques which will help you take the things we all see, every day, and think about them in a new way. Great ideas are waiting. Why not be the one to discover them.

שנה

2004

שפה

English

הוצאה

Harvard Business School Press

מהדורות

4

עמודים

238

ISBN

9781591396819

מקור הנתונים: Wikidata