booktheque

Alexander Chernev

31 books in the database

Books

Strategic marketing management
Alexander Chernev · 2009
Kellogg on Marketing
Alexander Chernev · 2023
Customer Science
Alexander Chernev · 2022
Strategic Marketing Management - The Framework, 10th Edition
Alexander Chernev · 2019
Mastering the Case Interview
Alexander Chernev · 2007
Strategic Marketing Analysis
Alexander Chernev · 2007
Strategic Marketing Analysis
Alexander Chernev · 2006
Essential Marketing Concepts and Frameworks
Alexander Chernev · 2006
Mastering the Job Interview
Alexander Chernev · 2005
Essential Marketing Frameworks and Concepts
Alexander Chernev · 2005
Mastering the Case Analysis
Alexander Chernev · 2005
Marketing Management - Theory and Practice, 2nd Edition
Alexander Chernev · 2025
Strategic Marketing Management, 11th Edition
Alexander Chernev · 2025
Mastering the Case Interview, 10th Edition
Alexander Chernev · 2023
Strategic Brand Management, 3rd Edition
Alexander Chernev · 2020
The Marketing Plan Handbook, 6th Edition
Alexander Chernev · 2020
Strategic Marketing Management - Theory and Practice
Alexander Chernev · 2019
Strategic Marketing Management, 9th Edition
Alexander Chernev · 2018
The Marketing Plan Handbook, 5th Edition
Alexander Chernev · 2018
Mastering the Job Interview, 9th Edition
Alexander Chernev · 2017
The Business Model
Alexander Chernev · 2017
The Marketing Plan Handbook, 4th Edition
Alexander Chernev · 2014
Product Assortment and Consumer Choice
Alexander Chernev · 2012
Strategic Marketing Management 7th Edition
Alexander Chernev · 2012
The Dieters Paradox
Alexander Chernev · 2011
The Marketing Plan Handbook
Alexander Chernev
Strategic Marketing Management, 8th Edition
Alexander Chernev · 2014
The Marketing Plan Handbook, 3rd Edition
Alexander Chernev · 2011
Mastering the Job Interview
Alexander Chernev · 2009
Mastering the Case Interview
Alexander Chernev · 2009
Strategic Marketing Management, 5th Edition
Alexander Chernev · 2009

Co-authored books and collections

Books that list Alexander Chernev among their authors but not as the lead author: co-written works, collections and compilations.