J. Craig Andrews

J. Craig Andrews

3 books in the database

Books

BundleJ. Craig Andrews

J. Craig Andrews · 2017

MindTap Marketing, 1 term (6 months) Printed Access Card for Andrews/Shimp's Advertising, Promotion and other aspects of Integrated Marketing CommunicationsJ. Craig Andrews

MindTap Marketing, 1 term (6 months) Printed Access Card for Andrews/Shimp's Advertising, Promotion and other aspects of Integrated Marketing Communications

J. Craig Andrews · 2017

Integrated Marketing Communications in Advertising and PromotionJ. Craig Andrews

Integrated Marketing Communications in Advertising and Promotion

J. Craig Andrews · 2013

Co-authored books and collections

Books that list J. Craig Andrews among their authors but not as the lead author: co-written works, collections and compilations.

Advertising, Promotion, and Other Aspects of Integrated Marketing CommunicationsTerence Shimp

Advertising, Promotion, and Other Aspects of Integrated Marketing Communications

Terence Shimp · 2024

Custom Advertising and PromotionTerence A. Shimp

Custom Advertising and Promotion

Terence A. Shimp · 2014

Custom Marketing ManagementTerence A. Shimp

Custom Marketing Management

Terence A. Shimp · 2014