J. Paul Peter

Consumer Behavior

Preface to Marketing Management with PowerWeb

Consumer behavior & marketing strategy

Consumer behaviour and marketing strategy

Free Electronic Study Guide for use with Marketing Creating Value for Customers (Also available via the Web)

Marketing Creating Value for Customers

Consumer behavior and marketing strategy

Consumer Behavior

Teaching notes to accompany Marketing management

Marketing management

A preface to marketing management

Loose Leaf for a Preface to Marketing Management

Pazarlama Yönetimine Giris

A Preface to Marketing Management with Practice Marketing Access Card

Marketing management

A preface to marketing management

Marketing Management Knowledge and Skills(Tenth Edition) (Chinese Edition)

A preface to marketing management

Consumer behavior & marketing strategy

Marketing

Preface to Marketing Management with Powerweb

Stratsim

Manual of tests to accompany Consumer Behavior & Marketing Strategy

Strategic Management