Martin Eisend
Martin Eisend
4 books in the database
Books
Grundlagen Empirischer ForschungMartin Eisend
Grundlagen Empirischer Forschung
Martin Eisend · 2021
Research Methodology in MarketingMartin Eisend
Research Methodology in Marketing
Martin Eisend · 2019
Glaubwürdigkeit in der MarketingkommunikationMartin Eisend
Glaubwürdigkeit in der Marketingkommunikation
Martin Eisend · 2012
MarketingkommunikationMartin Eisend
Marketingkommunikation
Martin Eisend · 2025
Co-authored books and collections
Books that list Martin Eisend among their authors but not as the lead author: co-written works, collections and compilations.
Advances in Advertising ResearchPeeter Verlegh
Advances in Advertising Research
Peeter Verlegh · 2016
Dynamic Capabilities and RelationshipsTomás Bayón
Dynamic Capabilities and Relationships
Tomás Bayón · 2021
Advances in Advertising Research IXVerolien Cauberghe
Advances in Advertising Research IX
Verolien Cauberghe · 2018
Advances in Advertising Research VIIIVesna Zabkar
Advances in Advertising Research VIII
Vesna Zabkar · 2018
Empirische MastertechnikenCarsten Baumgarth
Empirische Mastertechniken
Carsten Baumgarth · 2009