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Actionable web analytics

Jason Burby, Shane Atchison · 2007

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About the book

Provides information on developing a Web analytics strategy to help make strategic business decisions, plan a website, develop effective marketing, and create a culture of analysis within an organization.

Book details

Year
2007
Language
English
Publisher
Sybex
Editions
5
Pages
288
ISBN
9780470124741

Data source: Wikidata

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