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Advertising 2.0

Tracy L. Tuten · 2008

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About the book

Professor and advertising pro Tracy L. Tuten shows old-line marketers how to take advantage of the newfangled concepts and tools Web 2.0 enables.

Book details

Year
2008
Language
English
Publisher
Praeger Publishers
Editions
2
Pages
202
ISBN
9780313352966

Data source: Wikidata

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