Advertising and reality

"An extensive study of the ways in which we are represented in advertising. Leading scholars from different countries, who specialise in marketing communication and media studies, review and analyse different forms of advertising and give a truly cross-cultural view of the issues at hand. This edited collection contains a wide-ranging discussion of advertising's relationship to sexuality, violence, family activities, gender roles, vocations, minorities' roles, periodical reconstruction and more." --From back cover.

Year

2012

Language

English

Publisher

Continuum International Publishing Group

Editions

5

Pages

277

ISBN

9781441191946

Data source: Wikidata