Alpha Dogs

Outsmart your competitors, leap to the head of the pack, and become an alpha dog!How does an average company distinguish itself in the marketplace, generate higher sales than its competitors, and earn the lasting loyalty of customers and employees?Alpha Dogs tells the inspiring stories of savvy entrepreneurs who discovered the perfect formula and rose to the top. In her personal and probing style, Donna Fenn, a twenty-year veteran of Inc. magazine, introduces eight men and women who share their hard-earned insights and practical tips — from Chris Zane, whose retail bike shop has perfected the art of customer service, to Deb Weidenhamer, who transformed a sleepy auction house with her innovative use of technology. Alpha Dogs is a practical guidebook for every current and aspiring self-starter who wants to stand out and succeed.

First sentence: I've written hundreds of stories about entrepreneurs over the past 20 years, but much of what I now know about business I might have easily learned from a man who runs a bicycle shop.

Year

2005

Language

English

Publisher

Collins

Editions

11

Pages

240

ISBN

9780060758677

Data source: Wikidata