Heon Stevenson
American automobile advertising, 1930-1980
Heon Stevenson · 2008
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"This book provides a history of American automobile advertising over a half-century span, beginning with the entrenchment of the "Big Three" automakers during the Depression and concluding with the fuel crisis of the 1970s and 1980s. The well illustrated text follows a thematic rather than chronological structure, tracing the development of principal elements in American automobile advertising"--Provided by publisher.
Book details
- Year
- 2008
- Language
- English
- Publisher
- McFarland & Co.
- Editions
- 1
- Pages
- 267
- ISBN
- 9780786436859
Data source: Wikidata