Applied ImaginationAlex Faickney Osborn
Applied Imagination
Alex Faickney Osborn · 1953
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About the book
Brainstorming is a group or individual creativity technique by which efforts are made to find a conclusion for a specific problem by gathering a list of ideas spontaneously contributed by its member(s). The term was popularized by Alex Faickney Osborn in the 1953 book *Applied Imagination*. Osborn claimed that brainstorming was more effective than individuals working alone in generating ideas, although more recent research has questioned this conclusion. - Wikipedia
Book details
- Year
- 1953
- Language
- English
- Publisher
- Scribner
- Editions
- 8
- Pages
- 446
- ISBN
- 9780023895203
Data source: Wikidata
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