Belching Out the Devil
Mark Thomas · 2009
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About the book
A dangerously entertaining trip with Mark Thomas in search of the real story behind Coca-ColaCoca-Cola and its logo are everywhere. In our homes, our workplaces, even our schools. It is a company that sponsors the Olympics, backs US presidents and even re-brands Santa Claus. A truly universal product, it has even been served in space.From Istanbul to Mexico City, Mark travels the globe investigating the stories and people Coca-Cola's iconic advertising campaigns don't stretch to mentioning: child labourers in the sugar cane fields of El Salvador, a Colombian deliveryman threatened with death by vigilantes simply for joining a trade union, and many other stories.Provocative, funny and stirring, Belching Out the Devil uncovers the truth behind one of the planet's biggest brands.
Book details
- Year
- 2009
- Language
- English
- Publisher
- Ebury Publishing
- Editions
- 3
- ISBN
- 9781407022277
Data source: Wikidata
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