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About the book

"Study of book history focused on the promotion and advertising of printed materials. Part of Publishing Pathways series. Collection of 8 essays that look at the advertising and marketing techniques of booksellers and publishers from the 15th to the 20th century in the western world"--Provided by publisher.

Book details

Year
2009
Language
English
Series
Publishing pathways
Publisher
Oak Knoll Press
Editions
3
Pages
208
ISBN
9781584562658

Data source: Wikidata

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