Michael Beverland
Branding in Industrial Markets
Michael Beverland, Adam Lindgreen, Julie Napoli · 2007
Where to buy
Amazon’s price changes daily, so the most accurate place to see it is there, at the moment you buy.
View on AmazonBook details
- Year
- 2007
- Language
- English
- Publisher
- Emerald Publishing Limited
- Editions
- 1
- ISBN
- 9781846635977
Data source: Wikidata
More by Michael Beverland
Michael Beverland

Building brand authenticity
Michael Beverland · 2009
Michael Beverland

Brand Management
Michael Beverland · 2021
Michael Beverland
Very Short, Fairly Interesting and Reasonably Cheap Book about
Michael Beverland · 2025
Michael Beverland
Branding in Industrial Markets. Journal of Business and Industrial Marketing, Volume 22, Issue 6
Michael Beverland · 2007