Business strategyCampbell, David J.
Business strategy
Campbell, David J. · 2011
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About the book
"Business Strategy: An Introduction is an accessible textbook providing a straightforward and comprehensive guide to strategic management for undergraduate students of business and management. It presents complex issues and concepts in a clear and concise manner and is a definitive guide for those new to the subject"--
Book details
- Year
- 2011
- Language
- English
- Publisher
- Palgrave Macmillan
- Editions
- 1
- ISBN
- 9780230218581
Data source: Wikidata
