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Business Within Europe

Anthony Scott · 1994

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About the book

"Divided into five parts, this book: examines the structures and policies behind the EU and their impact on business; explores the differences between business cultures across Europe; explains the practical aspects, such as distribution, transport, finance and tax, of a business going transnational; considers the relevance of marketing and human resource management as businesses attempt to establish themselves within a European context; assesses the future of EU membership and integration."--Back cover.

Book details

Year
1994
Language
English
Publisher
Trans-Atlantic Publications
Editions
1
Pages
320
ISBN
9780273604754

Data source: Wikidata

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