BuzzMarian L. Salzman
Buzz
Marian L. Salzman, Marian Salzman, Ira Matathia, Ann O'Reilly · 2003
Where to buy
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About the book
Praise for Buzz "Buzz is step-ahead marketing' at its very best. No other book comes close to combining such fresh insights with compelling case studies on this crucially important marketing topic. It's pure dynamite."--Kevin Lane K.
Book details
- Year
- 2003
- Language
- English
- Publisher
- Wiley
- Editions
- 4
- Pages
- 256
- ISBN
- 9780471273455
Data source: Wikidata
