booktheque

Communicator-in-chief

John Allen Hendricks, Jody C. Baumgartner · 2009

Where to buy

Check today’s price on Amazon. We do not show prices because they change daily.

View on Amazon

Affiliate link. As an Amazon Associate we earn from qualifying purchases.

About the book

"Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House examines the precedent-setting role new media technologies and the Internet played in the 2008 presidential campaign that allowed for the historic election of the nation's first African American president. It was the first presidential campaign in which the Internet, the electorate, and political campaign strategies for the White House successfully converged to propel a candidate to the highest elected office in the nation."--Jacket.

Book details

Year
2009
Language
English
Series
Lexington studies in political communication
Publisher
Lexington Books
Editions
2
Pages
188
ISBN
9780739141052

Data source: Wikidata

More by John Allen Hendricks

The Radio Station
John Allen Hendricks · 2018
Media Messages in the 2022 Midterm Election
John Allen Hendricks · 2025
Radio's Second Century
John Allen Hendricks · 2020
Communication and Midterm Elections
John Allen Hendricks · 2016
Social Media: Usage and Impact
John Allen Hendricks · 2012
Palgrave Handbook of Global Radio
John Allen Hendricks · 2012
Social Media
John Allen Hendricks · 2011
Twenty-First-Century Media Industry
John Allen Hendricks · 2010
The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media (Studies in New Media)
John Allen Hendricks · 2010