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Competitive and corporate strategy

Cliff Bowman, David Faulkner · 1996

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About the book

The authors offer a practical model of corporate strategic planning based upon the work of top-level management team experience that allows strategists to develop an understanding of the dynamic nature of the competitive environment.

Book details

Year
1996
Publisher
Irwin
Editions
1
Pages
320
ISBN
9780256214239

Data source: Wikidata

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