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Contemporary research in e-branding

Subir Bandyopadhyay · 2008

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About the book

"This book presents research on the emergent global issue of the Internet as a central organizing platform for integrating marketing communications"--Provided by publisher.

Book details

Year
2008
Language
English
Publisher
Information Science Reference
Editions
1
Pages
358
ISBN
9781599048130

Data source: Wikidata