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Content everywhere

Sara Wachter-Boettcher · 2012

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About the book

Care about content? Better copy isn't enough. As devices and channels multiply and as users expect to relate, share, and shift informaion quickly, we need content that can go more places, more easily. This book helps readers to stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.

Book details

Year
2012
Language
English
Publisher
Rosenfeld Media
Editions
4
Pages
224
ISBN
9781933820873

Data source: Wikidata

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