Creating Value with Data Analytics in MarketingPeter C. Verhoef
Creating Value with Data Analytics in Marketing
Peter C. Verhoef, Edwin Kooge, Natasha Walk, Jaap E. Wieringa · 2021
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Book details
- Year
- 2021
- Language
- English
- Publisher
- Taylor & Francis Group
- Editions
- 7
- ISBN
- 9781000465518
Data source: Wikidata
