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CRM fundamentals

Scott Kostojohn · 2011

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About the book

"CRM fundamentals describes how to successfully build and execute a customer relationship management system, from managing the initial implementation to maintaining and evolving the program over time. It willhelp you identify goals, line up the right people, plan projects, and choose software packages and consultants. " -- Back cover.

Book details

Year
2011
Language
English
Publisher
Apress
Editions
1
Pages
232
ISBN
9781430235903

Data source: Wikidata