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Deciphering Advertising Art And Architecture New Persuasion Techniques For Sophisticated Consumers

Graham Cairns · 2010

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About the book

" ... examines the recent history of the persuasion techniques employed by advertisers and architects and suggests that we have now entered a new age; an age in which the old techniques have been superseded by subtler and perhaps darker ones.: -- Back cover.

Book details

Year
2010
Language
English
Publisher
Libri Publishing
Editions
1
Pages
152
ISBN
9781907471155

Data source: Wikidata

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